In the fast moving world of events, and using ice as a brand and marketing communications tool, I’m positively thrilled to share some recent experiences that we enjoyed. With literally thousands of visitors to an exhibition seeing and remembering our creations, we're proud to say the ice features made our clients already beautiful display installation, stand out even more.
We recently supported the M&IT Awards as a sponsor of their annual event. The decision to commit product and resource to this event, and several other industry events of different scales, is a process that we revisit every year. As a small company, our resource is often limited to provision of our product, with all the costs that entails. I’ve spoken to friends in the industry who also
Soft Teambuilding or Entertaining – is it effective use of budget? I’m often involved in running our one hour or extended three hour Ice Breakers team building events. They are hands on have-a-go masterclasses, creating small ice sculptures at a client’s selected venue. Increasingly popular, I have yet to see anyone at these corporate hosted events shy away from the opportunity to chip aw
That is the question. A small business 'exhibitor’s view. By Philip Hughes – Ice Expert – Ice Box So many small business owners and managers, ask themselves before making a decision and commitment, actually, often long before, during and after taking part in an exhibition, whether we should or should not have had some form of representation at an industry ‘Trade show’ . We ask o





